VARIETY | FEBRUARY 18, 2012 | Original Article
Top Houses Choose RenderCloud to Cut Costs
With their data storage costs on the rise as visual effects companies render more and more work, vfx and animation houses are finding a silver lining in a shared cloud.
In Vancouver, where many vfx and animation houses have set up shop to service the region's growing film and TV production business, three of the city's top shops -- Rainmaker, Digital Domain, and Image Engine -- among the converts that are switching over to a cloud-based media storage and rendering system, eliminating the need for each of them to maintain a costly inhouse system of their own.
The facilities were all facing the same issue, says Image Engine head Jason Dowdeswell. Each time they tackled large-scale projects they were forced to purchase more storage and rendering capability. However, once a show was done, there was no way to scale back down.
So the studios -- partners in the Vancouver Studio Group, a 16-member association formed in 2009 to identify production efficiencies -- looked into a way to share rendering computers. After entertaining various proposals, they decided to go with RenderCloud, from Toronto-based technology firm Scalar Decisions, and set to launch Feb. 15.
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